Page 38-39 - CIO_April_2014

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CANADIAN INDUSTRY ONLINE - APRIL 2014
Southmedic boasts an in house
R&D team that has innovated pro-
prietary anesthetic and respiratory
products in addition to the aesthetic
devices. The company’s OxyMask™
is patented and sold globally, and ac-
cording to Southmedic is providing
patients with 24%-90% oxygen without
the claustrophobic effects of a conven-
tional closed mask. “OxyMask is truly
innovative and is revolutionizing Oxy-
gen Therapy worldwide,” the compa-
ny states.
When it comes to the end user,
these products developed by South-
medic are ultimately improving pa-
tient care. “Our masks are different.
They allow a vortex of oxygen that
allows patients to achieve the same
treatment without having nose sores,
and the patient is also better able to
talk. These masks are more comfort-
able, which is critical—our products
are all about improving the health care
experience,” Dwyer insists.
The idea behind these masks is
to have one mask that can eliminate
the need for multiple masks, and also
deliver a higher saturation of oxygen,”
Dwyer says. “With our mask, you can
do the jobs of three masks.”
While Southmedic’s products are revo-
lutionary, they can be tough to sell in
Canada, because they are “different
than what people are used to: much
different looking.”
However, the Southmedic team
is up for the challenge. The sales team
is trained and has the clinical under-
standing to sell the Southmedic prod-
uct line-up, which is imperative to the
company’s success. In addition, South-
medic’s Canadian distribution divi-
sion has grown to be one of the largest
independent distributors of specialty
products “focusing on technical sup-
port and knowledge that is essential to
providing a better healthcare experi-
ence.”
Southmedic employs ten engi-
neers as well as a team of regulatory
experts to navigate Canadian health-
care policy.
MANUFACTURING
In addition to anaesthesia and
respiratory products, Southmedic has
created sterile products for the operat-
ing room as well as surgical blades.
Southmedic has developed polymer
coated blades and scalpels, and these
are some of the best blades on the mar-
SOUTHMEDIC